Monday, 21 April 2014


on each poster factors that seem consistent are the theme colours red, black and white this connotes danger, blood, love, violence and passion which are all consistent in this film from the violence in majority of films by Quentin Tarantino to the love quest driven by the macguffin Kerry Washington aka Broomhilda Von Shaft (Django's Wife). The use of a pure colour ,white, connotes that the quest isn't about revenge its about love which is pure also Django's right to fight back against discrimination and indecency. another factor that each poster have in common is the use of a large font for the title of the film this so that the audience can identify what the film is the font also connotes that this is a Tarantino film because it also base a western theme to it swell as the film and the boldness of the title emphasises this this also implies the tire is the most important feature of the poster. We see Jamie Foxx and Christopher Waltz are o all the posters which portrays the importance of the charters that they play and the narrative that is surrounded around these two drive the narrative of the movie however in the middle poster Jamie Foxx stood front centre this emphasis his characters importance the fact that the film is named after his character this poster even thought the two character are stood beside each other Christopher Waltz character is shown as the more important character as he holds a large gun and Leonardo DiCaprio holds a tube in his hand a significant in these posters is the fact that Jamie and Christopher both wear hats however Leonardo doesn't this shows the groups in the film and the split between the good and the bad the use of blood splatter on this middle poster conveys the use of violence in Tarantino a films again identifying with the audience it is a film directed by Tarantino it also portrays the brutality of the slave era in reality and having this on a white background emphasises the ideology of violence and brutality.





Django Unchained Tarantino Film



in this interview we witness Quentin Tarantino speak about the film Django Unchained. the subject matter covered the slavery theme, his timing as a pioneer film director and most notable his back and forth with Krishnan Guru-Murthy about his continuous use of violent content in his films. Tarantino says that this film covered the controversial issue of slavery and has enabled people to freely speak about this touchy subject as the issue has been spoken about compared to other holocausts in America like the diminishing of the Native Indians. this gives the film a power because automatically this film could be a connotation of Black militance and also my give it ideologic connection to black supremacy gangs like the Black Panthers and the power would increase the amount of word of mouth considering the film. The talk about the violence in this interview created a lot of publicity because of the behaviour portrayed by Tarantino which showed him slightly irritated by Krishnans questions because of the constant repetition of question in interviews over the last 20 years.

Monday, 31 March 2014

Django Unchained

Message: Discrimination
Budget: $ 100.000.000
Box Office: $ 425,368,238
Director: Quentin Tarantino
Distributor: -Columbia (Worldwide).

Broadcast media (TV/DVD/Radio)

This poster shows the directors name as the big textual selling point because Quentin Trarantino is a world renowned director know for make blood spewing films and this again is evident in the poster which is shown behind Jamie Foxx this foretells the story which hints to the audience that Jamie Foxx doesn't die in the film because there is no blood on him and the other two (Christopher Waltz & Leonardo Dicaprio) are covered in the splatter of blood and connotes that they pass in the film. the names on the poster are in order in importance of the roles in the film and as usual the big star is named last to show it importance hence the 'and' in the last name because Samuel Jackson I a well know experience Hollywood star know for his outspoken methods. the importance of Jamie Foxx role is emphasised by the composition of the subject in the poster as Foxx is at the front

E-media

Monday, 17 March 2014

Facebook






  


  




1. The ILL Manors page in total has 30, 156 

2. It promotes other platforms, which the film can be seen oLL Manors page in total has 30, 156

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The first post that I have chosen from the Facebook page is the poste of the ILL Manors music video this is a good promotion of the film because it appeals to the fans of the music artist and then lets them know of his up coming film production this links to the target audience because his fan base is his solid followers and promotion for the film. The second post is a trailer of the film and this allows the solid fan base to promote the film through word of mouth and enable them to show their friends and create a bigger market and makes them excited and curious about the narrative of the film it makes them wonder. The third post allows the fans to show support and love towards the film at the same time promote the film other platforms of media such as DVD and Blu-Ray again making the fans feel part of the message being portrayed. The fourth post allows the target audience to find out more about the character they felt most attached to and gives them a chance to ask question up close and personal making the target feel special. Lastly this allows the target audience to find out about what buzz his music is creating whether it’s good or bad and this would receive a lot of attention because his primary solid fan base is from his music career.


4.The posters on the page is one of the synergys and this provides information about the film it shows two different formats of the poster with different aesthetics. Than there is he timeline image that promotes the films platforms such as DVD and encourages people to buy the film lastly the music videos show some scenes of the film and allow the fans to enjoy his music with some visual content that flows with the song.


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8. 
they posted a lot of comment regarding where the films stand keeping the fans posted and updated and frequently posted picture, stills, from the film to engage them and keep them interested 


Twitter

1.
the brand is shown throughout the twitter page from the background to the hashtag the all promote the ill manors brand by reenforcing this ideology of the strong mind and individuality and this is what intrigues the young people. also the background used on the page is the same the cover of the DVD and the poster and using the same image promotes the DVD and Blu-ray release at the present time at the time of the release it would be promoting the actual film release in the cinemas the wrapped building are apart of the branding because of its consistency throughout the media print promotion the background of the actual image presents the the audience with a set of enigma codes because they want to know why this setting is so significant to the film.

2.
#ILLManors
#AFilmForOurTimes

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4.
the ill manors twitter feeds consist of still of the film and BTS of people on set and people just there that have been retweeted by the ill manors twitter page to give the audience a better insight of the progress and engage them more and some 'selfless' with actors from the film and this presents to the audience a likeable personality about them that make the audience more attached to them.


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the promotion company targets the right audience because of the use of graffiti in their work with is a
massive link to the gangster thug like culture that the audience share and relate with to the film and the audience is able to voice their opinions on specific matter the plan b mentions and this is what plan b wanted the audience to feel strong united but at the same time independent. another factor that may help this target the right audience is there previous issue with police and government as they project their political messages on landmarks of london such as the house of parliament and because of the the use of graffiti it is considered somewhat disrespectful and rebellious

6.

the first post show the self made hype that the ill manors institution has made to promote the film to the target audience and it show it excitement about the release date the influences the audience because of the use of capital letters and this also show the importance of this message. the second post regards the age certificate of the film officially labelling it an 18 plus film which may has put only a minority of people off from watching the film however this also may make the younger audience under 18 to watch it even more because it's wrong to do so and they are rebellious and the third posted show a link to the telegraph interview with actor musician and director of the film Ben Drew (Plan B) and in the written part of the post a written quote is referenced and this promotes the film as it presents a strong opinion

YouTube

1.
the change was use to promote the ill manors film by posting videos of the music videos of the sale from the sound track obviously massive connexion to the film and the trailer of the film which is a direct promotion to the film it also show the TagLondon campaign video and that also promotes the ill manors institution

2.
they cross promote the film by using music video for the singles of the soundtrack, the 'ILLManors' single is a more i direct promotion compared to the other because of the name unlike the the single from the same soundtrack/album 'Playing with fire' these music videos present the film in another perspective however sing the same concept of the grime uk thug theme.they tell a brief synopsis in the music which is very cleaver because it engages th audience and certain lyrics may make the audience really want to watch the film and may excite them a lot.

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Facebook, Twitter, google+ and soundcloud