Monday 17 March 2014

ILL Manors Official Website

1. the film uses several way of promotion firstly, it's links to other sections of the website such as the trailer this allows the viewer to see the film trailer and form an opinion about it this then link to the promotion through social media which is a new and innovative way of promotion the opinion that they have formed allows the user of the website to post their opinion on Twitter and using a hash tag it groups these comments based on content (what it's about) - ILL Manors. when on the page, looking at the actors in the film, the first person seen is Riz Ahmed a well established actor know for hit comedies such as '4 Lions' and this also is a for of promotion as it allows the target audience to further identify with the film and the about. other social media links of the page include Facebook and this allows the user to like their Facebook page.The page promotes it self by using production companies at the bottom such as Revolver which is well known and have previously been known to produce good films also the have used Paramount Picture and a distributor and this too is a promotion because the company is a world renowned production and distribution company.

2. some examples of branding that can be found are the hashtag that Tag London used to receive comment to project on to London landmarks, another being the stylization of the title 'ILL Manors' this significant to the film because of it's resemblance, representation and because of how simple but unique it is also the way Plan B is stylized along the bottom this allows the fans of the artist to identify with the possible concept of the film. another example of branding found on the website it the logos of the social websites- Facebook and twitter

3. the website displays link to the social websites for likes on Facebook and for follow and public interaction on twitter as it was the main social website that promoted the film it help tag london to promote the film. it also provides links to other areas of the official website such as the viewing of the trailer, synopsis, about Plan B, Stills from the film, youTube links for extras, buy now and reaction/reviews from other media institutions.

4. on the website in the distance a large billboard can be seen discreetly further promoting the film in the films universe and further towards the right side of the site posters of Ben Drew can be seen wheat pasted on the wall as well as another poster for the ill manors film. and further than that is more poster of ill manors wheat pasted on a fence. the site also uses scenes from the film to give a slight insight of the narrative for example the man tied to a pole and the male being striped for his clothes.

5. this official websites has several ways to access the social websites on Facebook and twitter and this is due to its importance to the promotion and therefore by repeating the social media pop ups it encourages the viewer to go on the platform and share (promote) the film,

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