Thursday 2 January 2014

Audience Theory

Audience Theory

Hypodermic needle theory - this article suggest the continuously playing violent 'shot em' up' games will result in people seeing reality as a more hostile and violent.

Two-step flow model - this article shows that Jamal edward's success depended mostly on social factors (word of mouth) to get more view on his music/freestyle videos. It also show that Jamal is an opinion leader.

MEDIA TEXT
HOW IT FITS THE THEORY?
DIVERSION
This comedy film allows to people to forget their troubles and stress and share laughs for a few hours and be entertained. It allows the audience to escape in to another world where they feel nothing can harm them.
 
SURVEILLANCE
The news provides information to viewer’s about many thing including crime, new findings in studies and statistics to help improve health etcetera. This is considered surveillance because it provides the audience with information.
 
PERSONAL RELATION
This film can be considered personal relation due to the struggles the protagonist faces and may relate to people and could be what other people are facing therefore are looking for answers and turn to films like this as a solution
 
PERSONAL IDENTITY
This depends on the individual and how their personality is. For me I can see myself in certain character because they had done similar thing I had done while I was doing my GCSE and I can put myself in their place at the time.
 

1 - I primarily use the media for communication and entertainment
2 - We are dependent on the media as not much information would be available and technology wouldn't be as far as it is now
3 - our dependence has changed alot over the last 10 years as young people don't know how to live with out it in other words life would be very boring, people depend on the media to entertain them.

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